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Our Story

BLACKFISH SWIMWEAR: STRONG INSIDE

We are called Blackfish for a reason: like the black sheep we don’t always follow the rules. We help you feel confident in your swimwear, so you can do more of the activity you love. We empower you to feel strong from the inside out, with enduring designs that feel supportive and are visually bold.

“My beautiful Blackfish top and shorts have transformed my experience of swimming. I am not an athlete but I felt like one!” Belinda.

DESIGN THAT EMPOWERS YOU

Designed and technically cut with the best aspects of performance swimwear, each item gives you the feeling of inner strength and confidence. Whether you’re dipping your toe in or diving in at the deep end, we salute you.

Our swimwear range includes tankini tops, cropped shorts, ¾ capris and swim leggings. The bold stripes and tailored double-panels are all designed to flatter, streamline, sculpt and ultimately liberate.

“I feel like I could be doing lengths in an Olympic pool. I love it!” Anne Marie.

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FABRICS THAT ENERGISE YOU

All Blackfish swimwear uses high-performance fabrics worn by competitive athletes to support muscles and improve blood flow so that you can swim for longer and carve a knife through the water. The compression guaranteed by the extraordinary elasticity of the fabric reduces muscular strain and improves performance.

This versatile and durable fabric features sweat-wicking and a high UV rating, making it ideal for swim training for a triathlon or lying on a sun lounger! It offers exceptional shape retention, breathability, quick drying and piling resistance, along with resistance to chlorine, salt and sand. 

Our swimwear is bold and resilient, it gives women the feeling of sporting confidence to get back to doing the activities they love with a feeling of physical assurance.

“I love your swimwear… you have inspired me to venture into a pool again.” Ruth.

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LISA'S STORY

Lisa, the founder of Blackfish, got into swimming by accident, quite literally, after a hit and run car accident. She broke almost all the bones in her legs and had seven operations to put her back together. She spent four months in hospital, mostly in traction and then in rehab and physio as she learnt to walk again.

When she finally left hospital, the surgeons had a few parting words of advice: “No more running and no skiing, don’t break your legs as we can’t fix them again.”

The solution was swimming. “I love swimming, but when you're full of metal pins, missing ligaments and your joints don't move well how to get those limbs moving is a tough ask!  If you don’t look or feel like a sporty person any more, it’s hard to get back into fitness. But I persevered, although it wasn't until I was given an Olympic swimsuit that that all changed.  My heart soared.”

Not only did Lisa look super sleek, but she felt like a killer athlete.  The compression fabric supported her joints and she was aware of her posture and her muscles. When she swam, her muscle awareness improved her technique and tone.  She went from one length to 50 lengths!

“I loved it. I wore it and wore it. But Olympic swimsuits are not made for swimming three times a week, so it quickly fell apart. I couldn’t afford to buy another one. So I set about designing my own range.”

Blackfish was born.

Since then, Lisa has gradually added to her original range with a new butterfly and snapper range. All items are manufactured in the UK with every woman in mind, whether that means a quick dip, playing with the kids on the beach, a swimming class or swim training three times a week down at the local pool.

Lisa is still swimming.


 

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